We were approached by vitaminwater and tasked in creating a highly engaging destination site where “culture creation” can take place. We responded by creating a highly dynamic site: vitaminwater uncapped. The site engages key demographics and influencers in emerging music, action sports, and fashion by empowering consumers with the ability to create, share and drive the development of culture within each of these pillars.
Project Highlights/Features
· Mobile specific site
· Social
Project Deliverables
· Discovery
· UX/UI
· Design
· Development
· Deployment
